We're all a little social media obsessed. But for some entrepreneurial It-Girls, tweeting, posting, 'gramming, and snapping became more than a hobby.
Wielding power over lip color, hotel bookings, what to wear, and where to eat, these ladies found a way to convert followers to consumers, and social media prowess into legitimate businesses. Here's how did they did it.
Natalie Zfat knows a thing or two about social media. In six years she has launched not one, but two companies, serving a client roster that includes big names like Dell, Amex, Levi’s, and Food Network—all of whom have hired her to write, create videos, and host events.
Read MoreCulinary forecasting and creative agency Trends on Trends is the brainchild of Emily Elyse Miller. A food and travel junkie, Emily can tell you the ingredients, dishes, and design influences that will soon be popping up on menus and in restaurants around the world.
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